Shopic is displaying its cutting-edge smart cart solution at the prestigious EuroShop conference, as part of the Microsoft booth (Hall 6, Booth G24). Taking place in Dusseldorf, Germany, from February 26 to March 2, Microsoft is showcasing a select number of its Microsoft Cloud for Retail partners, including Shopic.
Visitors to the Microsoft booth at EuroShop can try out Shopic’s touchscreen device in a demo supermarket environment and experience the technology for themselves. Among other team members, Shopic CEO and co-founder Raz Golan will also be on hand to answer questions and respond to inquiries.
Shopic’s solution employs artificial intelligence (AI) to power computer vision algorithms that identify every item as it is placed in the grocery cart, no matter what angle it’s at, removing the need for shoppers to self-scan. Unlike other smart cart solutions, which come built in to specialty carts, Shopic offers a clip-on device that shoppers can easily attach to any standard grocery cart. This way, retailers can continue to use their existing fleet, cutting time to deployment and reducing investment in expensive infrastructure.
The screen displays cart contents and a running price total in real time, informs the shopper about relevant promotions, and enables frictionless self-service checkout. In this manner, Shopic empowers grocers to improve customer experience, to differentiate themselves from competitors with minimal risk, and to develop a new revenue channel with their own retail media offering.
“Grocers around the world are struggling with the same challenge: how to deliver friction-free self-service checkout without adding new obstacles and without over-complicating the customer journey,” said ShiSh Shridhar, worldwide retail lead, Microsoft for Startups. “In the race to develop reliable, accurate smart cart solutions that improve the retail customer experience for grocery stores, Shopic is one of the leaders in the field, and we’re pleased to showcase them as a Microsoft for Startups retail partner.”
Shopic arrives at EuroShop after a year of expansion and growth, having doubled its employee count to 80 and having raised $35 million in venture capital investments through a successful Series B funding round. The company is currently piloting deployments with some of North and South America’s leading retailers. Already in extensive use in Shufersal grocery stores, Israel’s leading supermarket chain, Shopic has proven its effectiveness, boosting basket size by 78% and monthly spending by 8%.
EuroShop is the world’s leading retail trade fair, with over 1,700 exhibitors from 56 nations taking part in the five-day event in Dusseldorf, Germany. Shopic can be found at the Microsoft booth G24, Hall 6, throughout the event.
