Shopic is thrilled to announce a strategic partnership with Capgemini, a global consulting, technology services, and digital transformation leader. This collaboration aims to bring Shopic's innovative smart cart solution to retailers across France and the US, transforming the in-store shopping experience with cutting-edge retail technology.
Capgemini, renowned for its extensive expertise in digital transformation and deep understanding of the retail sector, is the ideal partner to drive the adoption of Shopic's advanced smart cart solution. With a global footprint, Capgemini is uniquely positioned to help retailers integrate Shopic's solution seamlessly, enhancing customer engagement and operational efficiency.
Shopic's smart cart solution leverages advanced AI and machine learning to provide a frictionless shopping experience. By automatically recognizing and tracking items placed in the cart, based on computer vision, shoppers can skip the checkout line, reducing wait times and increasing convenience. For retailers, the smart cart solution offers a powerful retail media channel, delivering targeted promotions and advertisements directly to shoppers in real time. The system provides valuable real-time data from the retail floor, enhancing inventory management and operational efficiency. The smart cart also includes asset protection features to help reduce shrinkage, ensuring a secure shopping environment
The collaboration between Shopic and Capgemini is driven by a shared vision of transforming the retail landscape.
Key Benefits of the Partnership as indicated by Capgemini
Data Monetization: Leveraging Shopic's shopping session data, Capgemini will help retailers create effective retail media ads, turning valuable insights into revenue.
Data-Driven Decisions: Ditch the guesswork. We’ll use in-store data to optimize store performance with features like aisle optimization, heatmaps, out-of-stock detection, and more.
Enhanced Customer Experience: Prepare to personalize the shopping journey. We’ll develop features like shopping lists, fast checkout, and recipe suggestions based on customer data.
Retail Media Powerhouse: Imagine transforming smart cart data into a goldmine for targeted advertising. That's the future Capgemini and Shopic are building together.
Q&A with Capgemini's Retail Innovation Lead:
Q: What motivated Capgemini to partner with Shopic?
A: Zouhir Oumedjkane, Retail Innovation Lead, Capgemini: "We were inspired by Shopic's innovative approach to enhancing the shopping experience with their smart cart solution. It aligns perfectly with our mission to drive digital transformation and improve retail operational efficiency. For example, by leveraging Shopic's shopping session data, we can help retailers create effective retail media ads, turning valuable insights into revenue."
Q: How does Capgemini see the future of retail evolving with smart technologies like Shopic’s smart cart?
A: "We believe smart technologies will play a crucial role in making retail more efficient, personalized, and customer-centric. Solutions like Shopic's smart cart will set new standards for convenience and operational insights. We envision using in-store data to optimize store performance with aisle optimization, heatmaps, and out-of-stock detection features. This data-driven approach will revolutionize the retail experience."
Q: What specific expertise will Capgemini bring to ensure the successful implementation of Shopic’s solution?
A: "Capgemini brings deep expertise in digital transformation, data analytics, and project management. Our experience deploying advanced technologies will ensure that Shopic's smart cart solution is implemented smoothly and effectively."
Q: What are the expected long-term benefits for retailers using this technology?
A: "In the long term, retailers can expect improved customer loyalty, more efficient operations, and a stronger ability to respond to market trends through the data and insights provided by the smart cart.”
With this strategic partnership, Capgemini and Shopic will set new benchmarks in retail technology, drive innovation, and enhance the shopping experience for retailers and shoppers alike.
